Linda Jackson, Managing Director - Citroën UK & Ireland, has been appointed CEO for the Citroën brand with effect from 1 June, 2014. Linda will replace Fréderic Banzet who is taking up a senior role in FFP (Société Foncière, Financière et de Participations)*.
Linda has over 35 years' experience in the motor industry in a variety of financial and commercial roles, and has held the position of Managing Director of Citroën in the UK since 2010.
Also effective on 1 June, Yves Bonnefont is appointed CEO for the DS brand to accelerate the development of DS as a premium brand in its own right. Yves is currently Director of Strategy for the Group and deputy CEO for the Citroën brand.
Linda Jackson and Yves Bonnefont will be responsible for implementing the "Back in the Race" strategic plan for their respective entities and will be members of the Executive Committee reporting directly to Carlos Tavares.
A further announcement concerning Linda Jackson's replacement in the UK w…