Just 24 hours after the new McLaren 720S was revealed in all its glory at the 87th Geneva International Motor Show, McLaren Automotive is highlighting the level to which buyers of its new Super Series will be able to personalise their car by unveiling a dramatic, bespoke 720S, created by McLaren Special Operations.
The McLaren 720S ‘Velocity’ by MSO signals the almost limitless scope of personalisation possibilities available to buyers who opt to commission their new Super Series car from McLaren Special Operations, the bespoke vehicle division of McLaren Automotive.
“The MSO mission is to fulfil customer desire for exclusivity in their choice of McLaren,” explained Ansar Ali, Managing Director of McLaren Special Operations. “The lean, sculpted beauty of the new 720S provides the perfect starting point for owners to be creative and the specification of this MSO 720S ‘Velocity’ showcases a taste of the customisation options that are possible.”
The striking ‘Velocity’ paint theme comprises two pearlescent hues of red; a newly formulated shade, Nerello Red, is used on the front and upper body panels of the car – including on the red-tinted visual carbon fibre bonnet – and fades into a vivid Volcano Red that covers the sides and rear of the car.
The unique paintwork is complemented by lightweight alloy wheels, finished in a subtle shade of metallic bronze by MSO. A range of exterior carbon fibre parts selected from the MSO collection also features on the 720S ‘Velocity’, further enhancing the bold and purposeful appearance of the new Super Series. In addition to the red carbon fibre bonnet, a gloss carbon Rear Deck Vent, gloss carbon fibre Service Cover, gloss carbon rear aero bridge and satin carbon Full Length Sill Cover are also fitted.
Step inside the spacious, light and airy cabin of the 720S ‘Velocity’ and you are greeted by Carbon Black Alcantara® trim throughout, providing a technical, sporting feel with a luxurious tactile finish and contrasting with Harissa Red leather details. Complementing the exterior ‘Velocity’ theme, Harissa Red highlights are continued throughout the interior, including on the fascia, steering wheel, doors and across the sports seats fitted as standard on the 720S, further enhancing McLaren’s most luxurious Super Series interior to date.
The McLaren 720S ‘Velocity’, which as a complete vehicle costs in the region of £335,000 as a McLaren Special Operations commission, is one of five MSO themes for the new McLaren Super Series that are explored in a boutique area of the McLaren stand at the 87th Geneva International Motor Show. The other themes, ‘GT’; ‘Pacific’; ‘Track’; and ‘Stealth’, are displayed on screens, further demonstrating that MSO can fulfil almost any request to ensure that each personalised McLaren perfectly delivers the customers’ initial ideas and vision.
The portfolio of MSO enhancements featuring on the McLaren 720S ‘Velocity’ comprises:
17:10 CET / 15:10 GMT / 11:10 EDT Gallery
Polestar unveils its first car – the Polestar 1 – and reveals its vision to be the new electric performance brand
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Polestar will act as a technology spearhead for …
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