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14 DECEMBER 2018 INFINITI will preview a vision for its first fully-electric crossover at The North American International Auto Show (NAIAS) in Detroit in January, revealing a new form design language for electrification, infused with Japanese DNA. INFINITI made its global debut 30 years ago at the NAIAS. The advent of electrified platforms heralds a fresh approach to what crossover and sedan platforms look like, both inside and out. With new exterior proportions, electrification also gifts interior space, enabling spacious, and lounge-like interiors, rich in welcoming and assistive technologies. In January, the company announced INFINITI would electrify its portfolio from 2021 onward, using either e-power (serial hybrid) or pure EV powertrains. "Thirty years ago, as a 24-year old designer in the audience, I saw the birth of INFINITI in person and am proud to be part of the journey of creating iconic luxury automobiles," said Alfonso Albaisa, Senior Vice Presid

Volkswagen is bundling its entire range of intelligent driver assistance technologies under the new umbrella brand IQ.DRIVE. Before Christmas, Volkswagen will be launching a 360° marketing campaign for the new brand in Germany, consisting of TV commercial and posters as well as printed and online advertisements. Other European markets are to follow next year. In January 2019, special IQ.DRIVE models will appear in European dealerships. Jürgen Stackmann, Volkswagen Brand Board Member responsible for Sales and Marketing: “Our models already have intelligent electronic assistants for greater convenience and safety on board. With IQ.DRIVE, we are accompanying our customers on the way to autonomous driving. In future, their mobility time in a Volkswagen is to be quality time.“ IQ.DRIVE stands for all the intelligent assistance systems currently available for driving, parking and greater safety as well as for innovations being developed by Volkswagen to allow automated driving up to lev